Archive for the "business-offline" Category

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Travel Industry Management: Scam Alert

If you’ve been around the internet for any period of time, you’re well aware of the scams arriving by email informing you of the vast sums of money you have won. Or, if you help the Nigerian Princess move money out of her country, you can have a cut of it. (…)

Architectural Lettering In Our Modern Age

In these days of discount stores, we are most familiar with the lettering we can buy at the store, which can be glued to any surface. But unless you are an architect, few people think about architectural lettering as a modern-day method of adding information to a landmark. (…)

The Bizarre History Of The HOLLYWOOD Sign

The most famous sign in the history of mankind is the one that graces the side of the hill above Hollywood, California. (…)

Essential Sales Tips - Emotions Are the Key to Sales Success

What REALLY drives people to do business with you? You might think it’s your expertise, product knowledge, great service, or even competitive pricing. (…)

Can Branding Ever Be Heart Centered?

Sometimes the world delivers up vocabulary words that are just plain wrong. Painfully wrong. Words like “branding,” which the world of marketing seems to love, but regular folks and cows just seem to hate. And it’s because of how branding has often been used. (…)